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strategy & storytelling

In a market with small visible differences and a lot of competition, a strong strategy and powerful storytelling make the difference.

It provides direction, makes your brand recognizable and ensures that your target group really chooses you.

The numbers don't lie. The proven power of strategy and storytelling.

Some results can be achieved with a short-term campaign or strategy. With a powerful strategy, you go for continuous results and growth. Together with you, we determine the plan, making optimal use of the latest innovations, technologies and tools. As a specialist in the logistics sector, we always know what works and what doesn't. That saves a lot of tuition.

30%

 increase in conversions when a brand uses storytelling

Information is remembered better when it is packaged in a story

22

95%

of purchasing decisions are made unconsciously


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choose your goal

unique marketing strategy

In a market where many logistics companies are similar, a distinctive marketing strategy helps to stay top-of-mind with customers. We combine strategic insights with creative concepts to position your brand strongly and recognizably in the market. This results in a clear plan with impactful campaigns, smart content and a powerful positioning.

employer branding

A strong brand starts from within: with employees who are proud of your organization. Through strategic storytelling, creative campaigns and well-thought-out content, we strengthen your employer brand, making you more attractive to talent and making existing employees feel more involved. This is how you build an authentic, distinctive and future-proof employer position.

new target group, market or campaign

Do you want to reach a new target group or expand your market? We analyze opportunities, refine your proposition and develop a strategy to get your message to the right people in the right way. Through targeted storytelling and creative marketing you ensure a successful and sustainable connection with new customers.



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bring visions to life

strategic brainstorming session

In our strategic brainstorming sessions, we dive deep into the core of your logistics organization to formulate a distinctive positioning and powerful brand strategy. We analyze the market, identify unique opportunities and translate these into a clear and impactful story that sets your company apart from the competition. The result? A strong strategic foundation that is not only visible in your branding, but also directly contributes to growth and customer loyalty.

annual plan

A strong annual plan gives your logistics organization direction and stability in a market full of competition. We set clear goals, develop a strategy that matches your ambitions and translate this into concrete actions for maximum impact. In this way, we ensure that every marketing effort contributes to growth and a strong market position.

creative content strategy

A well-thought-out creative content strategy plan brings your brand story to life and ensures impactful communication. We develop a content strategy that seamlessly connects to your target group, channels and business objectives. From storytelling to visual content: everything is strategically deployed to make your logistics company distinctive and recognizable.

storytelling

A strong story makes the difference in the logistics sector, where services often resemble each other. We help your organization formulate an authentic and distinctive brand story that touches, inspires and inspires trust with your target group. This way, your brand is not only seen, but truly remembered

campaign plan

A successful campaign starts with a clear strategy and a creative concept that connects with your target group. We develop a tailor-made campaign plan with smart channels, catchy content and measurable results. This way we ensure that your message reaches the right people at the right time.

out-of-the-box game

To combine strategy and creativity, we have developed our own marketing strategy game. This interactive game challenges your team to think about positioning, communication and growth in an innovative way. With playful and strategic assignments we discover unique opportunities and translate these into a concrete marketing approach.

OUR CUSTOMERS

from small to large.

70 logistics brands went before you.

FAQs - strategy & storytelling

Get answers to frequently asked questions on this topic in advance

  • What is the difference between an annual plan and creative content strategy?

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    With an annual plan you will receive a detailed plan that, with a scientific basis, also focuses on the target group, market and approach. With a creative content strategy we determine together your distinctiveness in the field of content and storytelling and we convert this into a content strategy.

  • How long does a strategic brainstorming session last and who should attend?

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    A session lasts on average 3 to 4 hours, depending on the complexity of your organization and objectives. We recommend involving decision makers and key stakeholders from marketing, sales and management for optimal results.



  • What is the lead time of an annual plan or campaign plan?

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    The development of an annual plan takes on average 4 to 6 weeks, depending on the depth and available data. A campaign plan can often be drawn up and aligned with ongoing strategies within 2 to 4 weeks.

  • How do I measure the success of a storytelling approach or content strategy?

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    We set up KPIs such as engagement, website traffic, lead generation and conversion rates to measure effectiveness. In addition, we continuously analyze performance and adjust where necessary for maximum impact. In addition, you can get access to our customized dashboard with real-time information.

  • Can we play the game in-house or will you guide us?

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    For maximum impact, we recommend a guided session in which we immediately translate this into concrete strategies and actions.

  • How much does a course cost and is a flexible package possible?

    Het woord faq staat op een groene achtergrond.

    We have a number of standard solutions that will deliver the desired result for most logistics organisations. However, we also offer flexible, customised packages, tailored to the needs and ambitions of your logistics organisation.

CONTACT

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DIFFERENTIATE YOURSELF

they decided to distinguish themselves